Emily Carr University of Art and Design
Art Direction, Graphic Design, Fashion, Photography, Speculative Design
2024
2024
MIRA: ILLUSIONS IN PRINT
MIRA: ILLUSIONS IN PRINT
What if photographs were interactive? How might that change the way we view, design, and market an image that is no longer bound to a static form?
These were the questions that inspired my capstone project. Set in the year 2100, I explored a technology that has the weight and feeling of paper but the interactive capabilities of a tablet. In my imaginary world, this technology has recently been released and is about to change the world of print and photography.
Within this framework, I developed a fictitious magazine titled Mira and imagined what their first foray into using this new interactive paper might look like. In the space I’ve created, Mira is the first magazine to take on this highly technical invention with a specific focus on fashion photography and editorial storytelling.
Emily Carr University of Art and Design
Art Direction, Design, Fashion, Photography
2024
MIRA: ILLUSIONS IN PRINT
Set in the year 2100, this project explores a technology that is part paper, part screen. With the weight and feeling of paper but the interactive capabilities of a tablet, this technology has recently been released and is about to change the world of print and photography.
Within this framework, I developed a fictitious magazine titled Mira and imagined what their first foray into using this new interactive paper might look like. In the world I’ve created, Mira is the first magazine to take on this highly technical invention with a specific focus on fashion photography.
SCOPE
SCOPE
SCOPE
The goal of this project was to produce an editorial fashion campaign around the idea of interactivity. The focus was on:
The inherit interactive qualities of the garments featured (through movement and texture)
How the images themselves could be made interactive and therefore more compelling
The focus of this project was not the branding of the magazine but rather on the images it contained.
The goal of this project was to produce an editorial fashion campaign around the idea of interactivity. The focus was on:
The inherit interactive qualities of the garments featured (through movement and texture)
How the images themselves could be made interactive and therefore more compelling
The focus of this project was not the branding of the magazine but rather on the images it contained.
WHY MIRA?
WHY MIRA?
WHY MIRA?
I was inspired by the notion that design doesn’t always need to solve a problem. Throughout my degree, I felt pushed towards creating solutions (usually in the form of apps or websites) that I didn’t feel connected to. For my capstone, I wanted to focus on the joy in design and the ways in which it connects to photography and static images.
Framing this project as an exploration in what could be possible, as a journey I wanted to take just because I could, was very useful to me. It let me view both Mira and design as a whole through a playful lens.
I was inspired by the notion that design doesn’t always need to solve a problem. Throughout my degree, I felt pushed towards creating solutions (usually in the form of apps or websites) that I didn’t feel connected to. For my capstone, I wanted to focus on the joy in design and the ways in which it connects to photography and static images.
Framing this project as an exploration in what could be possible, as a journey I wanted to take just because I could, was very useful to me. It let me view both Mira and design as a whole through a playful lens.
Client
Class
Instructors
Art Direction
Design
Photography
Models
Client
Class
Instructors
Art Direction
Design
Photography
Models
Emily Carr University of Art and Design
Interaction Design Studio
Eugenia Bertrulis
Haig Armen
Jessica Wynn Cole
Austin England
Ibuki Takahashi
Emily Carr University of Art and Design
Interaction Design Studio
Eugenia Bertrulis
Haig Armen
Jessica Wynn Cole
Austin England
Ibuki Takahashi
